John hollandJohn Holland

A new flagship dealership at Breakfast Creek Wharf.

Mercedes Benz Autohaus

A new benchmark for auto dealerships in Australia, the world-class Mercedes Benz Autohaus, plays a key role in the urban renewal of the gateway to Brisbane’s CBD.

The building was designed not only with the purpose of reinvigorating the under-utilised Breakfast Creek Wharf precinct, but to reinvent the customer experience when perusing and buying vehicles. 

Located on the old Breakfast Creek Wharf site in Newstead, the Mercedes Benz Autohaus creates an important landmark for the Mercedes Benz brand epitomising modern elegance and luxury.

The $110 million project was carefully designed with a complex, yet deliberate architectural vision, and a premium level of finish rarely seen at this scale. Housing the headquarters of anchor tenant, Mercedes-Benz in Brisbane, the project features an automotive dealership and care centre, a flagship showroom, a 539 sqm automotive museum, staff training centre, service workshop, various shops and cafes, rooftop restaurant, dining and function area, as well as a garden pavilion. 

The project covered the D&C of the 7-level base building, as well as the subsequent tenant fitout for the facility. 

As one of the first projects in Australia to utilise in-house Building Information Modelling (BIM) technology, our team was able to collaborate extensively with our customer and specialist consultants during the design and planning stages. This allowed us to deliver the project on time and mitigate risks associated with the structure, including a basement being built on the Brisbane River.

  • Customer
    Star Auto Properties
  • Location
    Brisbane, Queensland
  • Specialisation
    Property development
  • Start
    March 2018
  • End
    June 2019
John holland
John holland
John holland
John holland
John holland
The building won the Australian Institute of Building, QLD Chapter Professional Excellence in Building Awards, Project Management, 2020.
“In its heyday in the 1980s, Breakfast Creek Wharf housed riverfront restaurants but has more recently fallen into disrepair. This project is an exciting piece of urban renewal that will create an iconic leisure, entertainment and hospitality precinct enabling residents and visitors to truly embrace Brisbane’s subtropical lifestyle,” Joe Barr, CEO John Holland.
The development sits at the gateway linking Brisbane airport to the inner city and beyond. It is a focal point for the community and generated approximately 300 jobs during construction.


John Holland pays respect to the Traditional Owners and Custodiams of the land on which we work and live, and their connections to land, sea and community. We pay our respect to their Elders past and present and extend that respect to all First Nations peoples today.